Boutique Hotel: How To Recognize One?

boutique hotel
Hotel Esplanade, Zagreb, Croatia

One of the terms that it isn’t clearly defined in the hospitality industry and the meaning is not quite clarified, is a boutique hotel.

But that’s probably just one more reason for their uniqueness and individuality brought by the liberty in their creativity and independence. In other words, any small establishment can name itself as boutique if it feels like that. The term boutique doesn’t just happen to be linked only with hotels thus with small companies too, focusing more on the personalized service or small restaurants as well.

The boutique hotel is about the history and the present of that building, the neighborhood, the community the delicious food of the local markets and exceptional service. It’s like a small home to worldwide visitors that were attracted in some way to stay there, to feel that coziness, comfort,  luxury, and enjoy the art.

The boutique hotel won’t offer more than 100 rooms to accommodate the guests, which allows tailored and personal services to each guest separately, whether seeking for business or pleasure. If the number of rooms is higher it will simply make the hotel lose its personality. There are other features and factors that determine a hotel to be a boutique one, except for its small size. It’s where business and wellness meet unique high-tech elegance, perfectly in harmony with the eclectic interior decor of the historical building.

Every boutique hotel is unique by itself that there aren’t two of a kind in the world which makes them differ from other chain hotels. Elegant and sophisticated, a boutique accommodation is housed in a historic building or redecorated old house surrounded by best restaurants, attractions and shopping locations. If they aren’t in the center of the city than most likely would be located in some upscale trendy area, financial or shopping with an easy access and good connection, or a walking distance to all the major events, and buildings. The concierge team would probably be more than happy to offer you an inspiring tour of the district or to explore the neighborhood’s hidden gems.

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Boutique hotels are small and intimate, always found in historical buildings decades or even centuries old, reflecting a history of that building with a stylish and artsy interior design. In harmony with the hotel’s fascinating heritage, rooms will preserve their elegant high ceilings and wooden floors, while enjoying new contemporary design. Usually, the rooms are individually styled, warm and inviting, with each room being as elegant as it is comfortable with the stunning collection of antiques, or original artworks.

Boutique hotels can be themed when they’ll build their services and decor around the chosen theme, or luxury providing outstanding features, exclusive designer interiors, astonishing art, and state-of-the-art technology. Which means you’ll find unique and exclusive pieces of art and antiques there and at the same time they can offer the highest level of technology gadgets with a complimentary WiFi that goes with them. Simply, boutique hotels can be chic and cozy with many exciting venues within walking distance and the best thing about it is that they can offer accommodation and service for every budget.

One of the unique characteristics are the social rooms, like libraries, the outdoor spaces for gathering while enjoying cocktails or the lobby. In a boutique hotel, you’ll find those small lobbies which give a special intimate feeling and personality of the hotel where most likely guests will spend some tea or coffee time interact with each other and socialize. Another thing is the bars and restaurants that attract visitors and locals alike. The boutique hotel usually houses an intimate bar featuring a menu of carefully selected beverages. You shouldn’t get surprised either if the specialties served in the restaurant are delivered by some renowned chef and most of what you’ll get into those elegant dishes usually come from regional markets or the organic gardens. Guests can dine on the finest food with unbeatable service, then enjoy a cocktail while listening to live music performances. These interactive spaces speak a lot about the place. So, it’s not just the guests of the hotel, the locals which are frequent visitors are those that bring a special charm to the place as well.

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This type of hotels can offer a few meeting rooms for board meetings or intimate gatherings, often with a capacity of no more than 50 guests that can be an indoor or outdoor setting for corporate dinners, weddings or other special events.

When you book a room this is what you can expect of most of the boutique hotels: complimentary breakfast (on the menus are: Continental, American, Full English, à la carte or buffet breakfast), coffee and tea in the lobby, lobby computer access, concierge services, complimentary WiFi access, movies and board games, luxury spa and a sauna, massage services, terraces with scenic views, and an indoor or rooftop pools, and gardens.

No matter which boutique hotel you choose, count on the ultimate comfort and discretion. The best boutique hotels are known for their team exquisite knowledge and discretion.


Great things are done by a series of small things brought together.

There are plenty of them to check it out or book at